Brand Equity Manager

Frankurt (Germany)
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Brand Equity Manager

Commercial & Marketing

Frankurt (Germany)

Ref: MT9396 September 27, 2021 CHIMIE ET PHARMACIE

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FONCTIONS

We're searching for a Brand Equity Manager who will be responsible for leading the conception and execution of culturally relevant, forward-thinking initiatives to enhance our company brand, Abdi Farma GmbH. • Contribute to the planning, ideation, and execution of company’s stakeholder management strategies and identify, review, and manage a list of potential stakeholders • Build and maintain strong, consistent relationships on behalf of the company brand with key collaborators and potential partners across pharma industry, to strengthen company brand awareness • Build compelling company brand story to gain a market share in the market and create solutions to guide brand vision and grow sales in Germany market • Serve as a constant source of creative ideas, identifying key points that reflect our brand pillars and values, and as the point person to ideate, plan, and execute multi-channel brand awareness campaigns • Work across the organization, pushing forward innovative brand partnerships and initiatives that put Abdi Farma at the center of the conversation, amp up our brand awareness. • Continuously work to improve internal processes and make sure that brand initiatives are executed smoothly, on time, and within budget • Cooperate with the Global Brand Marketing team on product based collaborations, and support with creative elements to extend the reach of each initiative • Establish tangible business and brand objectives and monitor results Qualifications: • Bachelor's degree or equivalent experience • Advanced in German & English languages • Experience with brand partnerships marketing in house or at an advertising agency • 5+ years of experience that consists of corporate brand awareness projects, collaborations with relevant stakeholders • Someone with a track record of ideating and executing clever, non-traditional partnerships, pushing boundaries to articulate a brand vision in exciting ways • Experienced in stakeholder management and cross-functional collaboration, with high standards and a focus on efficiency • A curious, creative, and strategic thinker who's excited by the opportunity to build company brand awareness of Abdi Farma GmbH

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