Brand Manager Iberia

Madrid (Spain)
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Brand Manager Iberia

Sales and Marketing

Madrid (Spain)

Ref: RO2872 September 14, 2023 MASS COMMODITIES

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FUNCTIONS

Reporting to the Marketing Manager, your responsibilities will be: • Lead, plan and execute the Marketing plan for Iberia, in coordination with the Trade Marketing and Sales departments. • Coordinate with the Communication department for joint actions in e-commerce, googles ads, social media, events, partnerships, etc. • Design, plan and execute ad-hoc activations for the sales channels, working closely with the On and Off Trade teams. • Analyze competitors and consumers, as well as market trends through the different data and information sources. • Define and execute the marketing activation's calendar as well as all brand related events of their brands for Iberia. • Design, development and implementation of on and off line campaigns to gain brand visibility. • Follow up of the marketing campaigns and activations, analyzing their impact and ensuring efficiencies. • Coordination with partners and agencies. • Develop presentations for the brand and marketing plans, aligned with the different areas within the company. We require: • University Degree • Proficient in English • 3-5 years experience in similar position as Brand Manager/ Brand Activation in FMCG (Beverages will be a plus). • Problem solving and decision maker. • Versatile and able to adapt to ever-changing environment. • Proactivity • Strong sensibility towards climate change. • International experience, with special focus in Portuguese market. • Organization and planning skills.

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