International Operational Marketing Manager for Luxury Division

Descripción del puesto:

The International Operational Marketing Manager for Luxury Division works directly with the International Operational Marketing Director to contributes to define the international operational marketing strategies of the Luxury Division brands.

- He/She works directly with the various multifunctional managers of the group and the dedicated marketing team of each brand.
- He/She coordinates the various internal experts (communication, training, merchandising) and the support functions (operations, finance) in order to provide the Global Trade & Sales teams with 360° operational deliverables.
- He/She makes sure that the brands adapt operational recommendations to the positioning (from masstige to luxury) of the division's brands and guarantees the consistency of the brands' image in the different markets.
- He/She works with Trade teams to adapt global strategies to regional and local specificities, thus guaranteeing the coherence and effectiveness of actions across the different countries.

KEY CRITERIAS :
- At least 5 years of experience in Operational or Trade Marketing / International Marketing or Business development
- Coming from the Luxury or Selective industry (perfume, beauty, art of living)
- Fluent (both writting & speaking) in English & French.
- Team worker mindset and solid communication skills.
- Proficiency in PowerPoint + Excel + Word softwares

KEY MISSIONS:
- Contributes to the definition of the international operational marketing strategy per brand.
- Adapts strategies and guidelines to operationally manage brands’ portfolio.
- Cowork with Marketing Brand Holders on the 3Y marketing plans (innovation calendar, turnover ambitions…)
- Supervise, contribute and coordinate the N+2 MKG plans process, roadmap, calendar and skus lists.
- Recommend and co-write omnichannel operational 360° guidelines for launches/animations.
- Co-create and challenge experts on the 360° GTM Tool kits guidelines and assets to provide to markets.
- Follow and analyse global performances of brands/franchises/ launches with Trade, Sales & Finance datas.
- Coordinate multifunctional internal teams (for transversal processes, innovation plans, go to markets…).
- Establish international KPIs and forecast recommendations with trade, demand planning & Masterdata teams.
- Help to build synergies and harmonized tools between brands and experts.
- Follow life cycle of products with adapted action plans recommendations.

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