Product Marketing Manager SaaS
Business Development & Marketing
Ciudad de México (Mexico)
Ref: UL0278
June 4, 2024
FINANCIËN EN VERZEKERINGEN
FUNCTIES
Our client, a prominent player in the Payment Services industry in Mexico, is seeking a Product Marketing Manager.
**Key Responsibilities:**
- Develop and implement strategies for the launch of new products, services, and functionalities.
- Create activation strategies to drive product adoption.
- Monitor and analyze the performance of marketing strategies and campaigns.
- Collaborate closely with commercial teams to identify opportunities and understand customer needs.
**Qualifications:**
- Over 6 years of experience in marketing, with a managerial role.
- Proficiency in English.
- Proven experience in leading the market launch of software products or digital solutions.
- Strong analytical skills, using data and metrics to drive improvements.
- Expertise in creating and executing comprehensive marketing strategies.
- Proficiency in web and social media management.
- Ability to interpret market research and study results to gauge market preferences.