Corp. Loyalty Manager

Job Description:

We are seeking a highly strategic and results-oriented Corp. Loyalty Manager to join our Commercial Department. Reporting directly to the Chief Commercial Officer, this pivotal role is instrumental in our planned restructuring for growth. This is a unique opportunity to build and optimize loyalty programs from the ground up, driving customer lifetime value across our international operations, particularly in Iberia and the Caribbean. You will be at the forefront of our strategic transformation, designing and implementing innovative loyalty initiatives that enhance guest engagement and contribute significantly to our business objectives. This full-time, on-site position in Madrid offers the chance to make a substantial impact within a dynamic and evolving hospitality chain.

FUNCTIES:

• Execute and manage the implementation of loyalty programs.
• Optimize Customer Lifetime Value (CLV) through strategic initiatives.
• Report on program performance based on analytics and key performance indicators (KPIs).
• Design and launch new loyalty programs, building upon existing frameworks where applicable.

VEREISTEN:

Must-Haves:
• Proven experience implementing loyalty programs.
• Ideally, experience within the hospitality industry.
• Demonstrated ability to manage implementation from inception (practically zero).
• International experience (preferably Iberia/Caribbean).
• Strong communication and leadership skills.

Nice-to-Haves:
• Proficiency in languages other than Spanish and English.

Education:
• Bachelor's degree (BA) in Business Management, Business, Marketing, or a related field.

Experience:
• Minimum of 7 years of total professional experience, with at least 5 years in a similar position within the hospitality industry.

Technical Skills:
• Proficiency with CRM, Reporting, and marketing management tools.

Other:
• Availability to travel is required.

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